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How Artificial Intelligence Evolves Business

Updated: 6 days ago

Artificial Intelligence in business opens steps, but its implementation is still deficient. It provides benefits in all its processes, thanks in part to its interrelation with new technological innovations, such as augmented reality or the Internet of things.

Artificial intelligence (AI) can be understood as the ability of machines to perform tasks that often require the involvement of human intelligence. In this sense, AI has helped reduce working hours. In this way, a working day from the 70s is now completed by a worker in just an hour and a half.

The growth of Artificial Intelligence in companies

Although its presence is still very incipient, Artificial Intelligence is making its way into all business processes. The consulting firm Gartner highlights in one of its latest reports that in 2025, the use of AI will be prevalent and lead to companies' technology investment. Its importance in companies and its hegemonic role in the short and medium-term is evident.

But the application of intelligent technology to the company is not something new. It has always been carried out, although at different scales, based on the automation of work processes in factories. The key to its implementation today is to teach these machines to solve problems and make decisions autonomously.

To achieve this, it is based on four pillars;

  • Genetic algorithms: Like the sequence of steps with which DNA is formed.

  • Artificial neural networks: With connection nodes that simulate the human brain.

  • Logic reasoning: Equivalent to abstract thinking.

  • Search for the requested state: Choosing between the different possibilities is like the decisions a chess player must evaluate before making a move.

The social impact of AI on companies

Little by little, it is possible to glimpse what the future company will be like in the medium term and how new intelligent technologies will affect the performance of its workers. Designing better strategies, standing out from the competition, or getting to know your customers and your products better are some of the benefits. Nothing negligible will be the impact on the lives of employees and the reconfiguration of the labor market.

  • Productivity increase

Increasing the performance of workers and the productive capacity of companies seems to be the main benefit of implementing artificial intelligence. Also, to calculate labor productivity using tools comes handy. Teaching machines to handle routine processes will help workers make better use of their time.

But the great benefit expected from this technology has to do with improving the development of business strategies. On the ground, the tasks most closely related to AI are information sharing and unstructured data analysis. To a lesser extent, they will be helpful in manual skills or real-time problem-solving.

  • Improvement of the quality of life of workers

As already happened when the robotization of the industry began, AI will allow people to develop fewer mechanical capabilities. It will make emotional factors, creativity, intuition, or imagination more critical in the long term. Each worker will feel that they contribute something different from the rest and will feel more valued in their tasks.

  • Influence on the labor market

Human resources experts believe that new AI-based technologies are not going to increase unemployment. What does seem inevitable is that workers will have to upgrade because some occupations will disappear, and others will emerge. The net number of jobs will remain approximately the same; what will change will be the type of employment. Thus, age and education will be two key aspects of finding work, even more than now.

As you can see, the future creeps into the realm of companies of all sizes and sectors. AI is not science fiction; machines can already think and make decisions. Its implementation may not be easy, but it is promising.